Making Science Communication Make Sense

A partnership between NC State and the North Carolina Museum of Natural Sciences is opening new windows on the world of science communication.

Eight researchers at NC State are jointly employed by the university and the museum. Together, they study the history of science, paleontology, genetics, animal behavior and more. 

“More than a million people each year visit the museum and, during those visits, see NC State scientists and other scholars in action,” said Rob Dunn, senior vice provost for University Interdisciplinary Programs. “These connections between the university and the museum will become more important as we consider the new challenges that society faces, among them global change, global health and food insecurity, all of which are at the interface of science and society.”

Adrian Smith, a research assistant professor in NC State’s Department of Biological Sciences and head of the Evolutionary Biology and Behavior Research Lab at the museum, is one of those eight. His work is highly visible in several ways; he runs the YouTube channel Ant Lab and conducts much of his research in a glass-walled office at the museum. When visitors walk down the museum’s hallways, they can see the scientist engaging in the work he passionately showcases on social media.

International Conference on Communications and Media Studies

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