Important of  Communications 

Communication is a very important part of our day to day life. it helps us in our personal, social and professional areas.

The word Communication (derived from the Latin ‘Communicate’ it means ‘to share’) is the act of sharing ideas, emotions, and feelings between two or more people.

We are aware of the need for and importance of communication as it is a general phenomenon. Nowadays communication is playing a vital role in every walk of an individual. Wherever life exists, communication also exists.

There are many changes taking place in the corporate world; it has become an important tool in the management analysis and managerial process. While considering all these aspects, the success of any business/profession depends upon proper communication.

70–80 percent of working time is spent on some kind of communication. We are reading, writing, and listening to our co-workers, or having one-tone conversations with our supervisors.

To have mastery in communication that particular person should have knowledge about language skills namely Listening, Speaking, Reading, and Writing as it is a root of all kinds of effective communication which I mentioned in my first blog on English Language Skills.

International Conference on Communications and Media Studies 

2nd Edition COMMS | 24-25 Feb 2023 | Amsterdam, Netherland 

Important of Communications 

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                         Communications and Media Studies

Media studies is a discipline and field of study that deals with the content, history, and effects of various media; in particular, the mass media. Media Studies may draw on traditions from both the social sciences and the humanities, but mostly from its core disciplines of mass communication, communication, communication sciences, and communication studies.

Researchers may also develop and employ theories and methods from disciplines including cultural studies, rhetoric (including digital rhetoric), philosophy, literary theory, psychology, political science, political economy, economics, sociology, anthropology, social theory, art history and criticism, film theory, and information theory.

Former priest and American educator, John Culkin, was one of the earliest advocates for the implementation of media studies curriculum in schools. He believed students ought to be capable of scrutinizing mass media, and valued the application of modern communication techniques within the education system. In 1975, Culkin introduced the first media studies M.A. program in the U.S, which has since graduated more than 2,000 students.

Culkin was also responsible for bringing his colleague, and fellow media scholar, Marshall McLuhan to Fordham University, and subsequently founding the Center for Understanding Media, which became the New School program. Both educators are recognized as pioneers in the discipline, credited with paving the way for media studies curriculum within the education system.

International Conference on Communications and Media Studies

2nd Edition COMMS | 24-25 Feb 2023 | Amsterdam, Netherland 

Communications and Media studies

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                                   Social Media Networks

Social Media Networks and Ideological Polarisation: Power Relations and Socio-Cultural Impact,” .

The objective of the conference is twofold. First, it aims to explore the impact of the international balance of power on the structure and performance of social media networks along with the economic interests that trigger the usage of these networks in the cultural wars. Second, it seeks to examine how social media networks are used by international powers to manage political conflicts and international wars. Reality indicates that these networks are used as ideological platforms to champion certain narratives, build public opinion agendas, and create a public space to serve the purposes of the strongest and most influential players due to the double – or lack of – standards of self-regulation.

 Scholars, researchers and experts are invited to submit a research proposal not exceeding 500 words, which will undergo a double-blind review. The abstract has to include the topic, problem, objectives, importance, methodology and structure of the research. Moreover, the research must be original and conducted specifically for the conference. It must not be extracted from a university thesis, published in part or in whole in any journal or electronic publication, presented at a conference or submitted for publication in a periodical. Authors of accepted abstracts will be invited to prepare a final paper of 7000-8000 words (including references and endnotes) for oral presentation at the conference. The papers will be published in a book both in Arabic and English.

International Conference on Communications and Media Studies

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India

Social Media Networks

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                               New Learning

The evolution of technology and the acceleration of digital transformation have paved the way for increased technology integration in human resource operations. Apart from AI and machine learning, people analytics and augmented and virtual reality (AR/VR) training are recent developments that are being adopted.

People Analytics 

 People analytics have grown in importance for HR professionals. Data-driven decision-making skills with respect to employee management are now central to HR operations. People analytics affect business outcomes as they help provide actionable insights for matters related to talent management, workforce processes, and learning and development, among others.

AR and VR-led learning initiatives -

 The use of AR and VR in HR processes is gradually gaining importance due to the technology’s impressive potential in hiring, onboarding, training and virtual workspaces. HR can use AR and VR to make immersive and interactive training sessions for employees. Furthermore, VR is a viable option for training situations when safety issues or other factors make it difficult to generate the level of realism necessary for effective learning.

Metaverse –

 HR in the metaverse is a concept that may emerge in the coming years. As the metaverse gradually enters the HR sphere, a new environment for communication and interaction could emerge and have an impact on HR professionals. The metaverse could improve intra-company interactions across various business units as well as create new learning opportunities for employees.

Change Management -

 As organisations continuously evolve, change management is a crucial skill to have in the HR toolkit. With the shift to a hybrid work model, digitalization, the need for upskilling and reskilling of people, or the use of metaverse in the workplace, HR professionals will need to help employees navigate change. They will also need to deal with resistance, offer training on new procedures and/or technologies, and explain why the change is necessary along with the change process itself.

International Conference on Communications and Media Studies 

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India

New Learning

 Visit:…………………https://communications-conferences.sciencefather.com

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                               VisCom Aims 

visual journalist, art director, design manager, and now a professor who continues to practice his craft while teaching. His areas of interest include book and publication design, immersive media and interactive design, and infographic and data visualization.


He was formerly the design director of Muscat Media Group, publisher of two major daily newspapers in the Middle East that won more than 500 international honors, including for its design. Durado also serve as a freelance design consultant, helping launch and redesign more than a dozen magazine and newspaper titles in Europe, the Middle East, Africa and Asia.

He came to the U.S. and OHIO to advance his knowledge in the industry, specifically wanting to teach design. While pursuing his Master of Fine Arts in Communication Media Arts at OHIO, he was able to teach classes and upon graduating, work his way up to an assistant professorship and chair of the visual communication gallery.

“I enjoy teaching because I love mentoring other designers,” Durado said. “When I previously worked for the Muscat Media Group as art director, I would mentor designers who were newly hired and see the potential they had, knowing that with time and collaboration, they could be great designers. The same goes for students, I teach so many students with such great potential and by mentoring them, am hoping to educate them to be award-winning designers too.”

Durado has won awards for his poster designs for the School of Visual Communications’ exhibitions, including his recent poster for the Women Photojournalists of Washington (WPOW) annual exhibit. He has also won awards for independent work he is commissioned to do, such as his new logo design for the Athens Rethink organization which won a Hermes Award, as well as work he does for an agency out of Marietta, The Stonewall Group, where he continues to create designs, videos, and annual reports.

International Conference on Communications and Media Studies

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India

VisCom Aim

Visit:………………https://communications-conferences.sciencefather.com 

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                  Social Media Storms

The social media storm that cost Credit Suisse billions in assets could happen again. Swiss banks are largely on their own when dealing with such cases.

It is too early to breathe a sigh of relief just yet. First, it is not clear how many Credit Suisse customers withdrew their money since then and how much the shock of the fall is still lingering. Observers warn this case is unlikely to be an isolated one.

There are, however, no guidelines from the supervisory authority on how banks should prevent potential liquidity risks. At the same time, Finma says that it is up to market participants to defend their own reputation, which means that in the fight against potentially harmful social media posts, financial firms are essentially on their own.

Communications departments are finding themselves on the front lines, but the importance of social media must also be understood by senior management. From a corporate perspective, social media and online platforms need to be taken just as seriously as traditional media, Haller says.

 Her experience in the field includes heading Credit Suisse's communications department for a year and a half until the end of 2015, as well as stints at industrial groups ABB and Siemens. Dynamics has no mandate from Credit Suisse.

International Conference on Communications and Media Studies 

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India

 

Social Media Storms

Visit:……………https://communications-conferences.sciencefather.com

 

#MediaEthics 

#AlternativeSocialMedia

#MediaDisasterCoverage 

#SportsandMedia

 

        Customer Communication

Call centers are having trouble meeting consumer expectations, and they're also challenging for enterprises to sustain amid a shortage of workers and rising labor costs. Since the start of the pandemic, call center analytics firm CallMiner estimates that customer wait times have tripled and that customer service employee turnover has soared from around 50% to as much as 300% in some businesses.


Businesses understand that the solution lies in a shift toward digital communications and AI. In fact, 95% of enterprises surveyed by Replicant and Demand Metric said they're either currently using AI or plan to implement it in their contact centers during the coming year.

 According to research by Gartner, Inc., only 1.6% of call center interactions are currently automated. However, that number is predicted to climb to 10% by 2026—saving call centers approximately $80 billion a year in labor costs. The coming year will be key for this digital transformation.

International Conference on Communications and Media Studies

 1st Edition COMMS | 23-24 Jan 2023 | Delhi, India 

Customer Communication

 Visit:…………https://communications-conferences.sciencefather.com

#MediaEthics

#AlternativeSocialMedia

#MediaDisasterCoverage 

#SportsandMedia

 

    Client Communications

Even after the years-long global health crisis catapulted professional communications into the digital sphere, 39% of firms still don’t use social media to promote their practice and 44% don’t engage in any email marketing, while just 35% use digital advertising tactics and 32% produce multimedia content.

And those that are leveraging digital tools are often doing it wrong, according to industry experts.

While three-quarters of respondents communicate with clients at least once a month and 39% said they’re in contact multiple times a month, FMG Chief Marketing and Experience Officer Susan Theder said that may still be insufficient to really engage with a client. She pointed to a recent study by advisor technology firm YCharts that found almost 70% of investors feel their advisors do not touch base with them frequently. A significant portion of clients in that survey felt their advisors communications were "very" infrequent.

While three-quarters of respondents communicate with clients at least once a month and 39% said they’re in contact multiple times a month, FMG Chief Marketing and Experience Officer Susan Theder said that may still be insufficient to really engage with a client. She pointed to a recent study by advisor technology firm YCharts that found almost 70% of investors feel their advisors do not touch base with them frequently. A significant portion of clients in that survey felt their advisors communications were "very" infrequent.

International Conference on Communications and Media Studies 

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India

 

Client Communications

Visit:………https://communications-conferences.sciencefather.com 

#MediaEthics

#AlternativeSocialMedia

#MediaDisasterCoverage 

#SportsandMedia

 

                              Media Literacy 

Media literacy empowers people to make informed decisions and be active citizens but has become challenging due to the quick spread of misinformation on social media.

Indiana University experts are available to discuss the importance of media literacy, how to find credible sources and the role of media literacy in the midterm elections.


Media and elections, media and gender/race/socioeconomic status, media and democracy, media images, information processing, politics and media, journalism, media literacy, media and society.

International Conference on Communications and Media Studies 

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India 

Media Literacy

Visit:……https://communications-conferences.sciencefather.com

#MediaEthics

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#MediaDisasterCoverage 

#SportsandMedia

                Public Communication in the Time of COVID-19

This collection, public communication to examine how the pandemic has impacted specific areas of scholarship within the communication discipline. Contributors begin each chapter by acknowledging the parameters of their sub-discipline and then discussing key elements being affected by the pandemic and pandemic responses. Viewing the pandemic through the eyes of their sub -disciplines, contributors offer unique insights on the effects of the pandemic upon human communication in their specific area of focus, examining how the pandemic will continue to affect the teaching of their subject areas and providing suggestions for future research. Sub-disciplines represented in this collection include digital rhetoric, journalism & mass communication, free speech, public relations, sports communication, public address, health communication, spiritual communication, and popular culture. Scholars of communication, media studies, and education will find this book particularly useful.


International Conference on Communications and Media Studies

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India

Public Communication in the Time of COVID-19

Visit:…https://communications-conferences.sciencefather.com

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#SportsandMedia

 

                   Media in the Digital Age

The dramatic changes in the technology of mass communications should be brought in line with the larger goals of humanity and a more humane society.

Digital media is increasingly taking over our lives—whether it is social media, digital classrooms or Over the Top (OTT) platforms like Netflix. Even the World Cup is being transmitted not only by TV but also through various apps.

Younger people today have a passionate relationship with their mobiles, giving us time only between the loading of their screens. Along with the rise of digital media, we also have the rise of powerful digital platforms that increasingly determine how we get our news and entertainment while also becoming among the biggest monopolies in the world.

While these digital platforms, such as Google and Facebook/Meta, are often called social media, differentiating them from media, we need to recognize that they are very much a part of the larger media landscape today. Calling them social media differentiates them from older media but only as a new media segment. It can therefore hide in what way the new digital media is similar to older media.

As a Marxist, the key question is how does media earn its revenue? And the answer to both the new social media and the older forms of media is that they have the same revenue model: advertisements! We then need to examine how the new digital platforms have created their monopoly in media and the change it has made to the structure of media.



International Conference on Communications and Media Studies 

1st Edition COMMS | 23-24 Jan 2023 | Delhi, India

Media in the Digital Age

Visit: ……https://communications-conferences.sciencefather.com 

#MediaEthics

#AlternativeSocialMedia

#MediaDisasterCoverage
#SportsandMedia